
Issue 3, November 2006
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The Virtual Leader - Rules of the Road
Virtual Teams make companies faster, flexible and more responsive. They increase an organisation's scope and deliver efficiencies. Above all they give business a competitive advantage. With virtual working being so vital for today's businesses what are some of the basic rules for making a positive impact?
Identify and Connect with an individual's needs and wants:
HARD SOFT Financial Status Promotion Acceptance (especially
new people)Resources Involvement Information - Use persuasion and influence instead of commands. What erodes persuasiveness?
- Hard sell ("I'll keep talking until you see it my way"); can be viewed as manipulative.
- Resisting compromise ("My way or the highway"); suggests inflexibility and lack of creativity.
- Being unkind, negative, or impatient
- Being overly emotional (although appropriate emotional and empathic connection is useful).
- Use a mix of power sources (not just position power).
- Maintain confidentiality.
- Exercise conscientiousness and integrity. Be a role model of commitment yourself. Be a champion for business critical issues rather than personal issues.
- Respect the expertise of all team members. Asking for participation is the highest form of respect.
- Establish common ground - put energy into staking out the widest common ground all can stand on without forcing or compromising.
- Harness political support (senior level sponsorship, other line/matrix managers).
- Help team members see the 'big picture' (tie global goals to local objectives and benefits, link team tasks to organisational strategy/vision).
- Connect with organisational sources of energy (sense of purpose, symbols).
Orienting A New Team Member
- Call each new member personally to welcome them to the team.
- Clarify the purpose, priorities and parameters or boundaries of the team.
- Introduce the new team member to the team's customers and/or suppliers.
- Review the team's operating guidelines and ask the new member if he or she can support them.
- Review teleconference and videoconference protocols and etiquette.
- Review team protocols for email or other communication.
- Review key timelines and describe the team's process for reviewing progress against the timelines.
Celebrating Over Distance
- Celebrate both team and individual accomplishments.
- Celebrate mileposts, not just big finish.
- Include face-to-face celebrations.
- Hold an annual or semi annual goal achievement review activity.
- Respect personal preferences when deciding how to celebrate.
- Create a place on your intranet for posting best practices and learnings.
- Celebrate the "small stuff" - personal milestones such as birthdays, anniversaries, childbirths.
- Use "portable parties" - if a special milestone is coming up that you will celebrate via teleconference or videoconference, try and celebrate accordingly.
- Use e-gift certificates.
- Include others in the celebration - electronically or face-to-face, e.g., copy senior managers on an individual or team accomplishment.
- Invest personal time to make celebrations and recognition more meaningful.
- Ask team members how they would like to celebrate.
10 Things Employees Want From A Virtual Leader
- Coordination rather than control.
- Accessibility rather than inaccessibility or omnipresence.
- Information without overload.
- Feedback instead of advice.
- Fairness over favouritism.
- Decisiveness, but not intrusive supervision.
- Honesty rather than manipulation.
- Concern for development over apathy.
- Community building over coordinated isolation.
- Respect rather than paternalism or condescension.
Terence Brake - tbrake@tmaworld.com

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